
Author
Articles by Brian Bergholm
Principal Product Marketing Manager, Elastic
Brian Bergholm is a principal product marketing manager in the Go-To-Market team at Elastic. He’s a specialist in Elastic Cloud, partner marketing, and hyperscaler marketplaces.
He has spent over 20 years in the tech industry across telecoms, software, and professional services. He most recently spent 15 years at Microsoft in a variety of roles, including global product marketing, sales enablement, launch management, and integrated marketing. During his tenure, he supported numerous launches including Office 365, Windows 10, and Azure Marketplace. He joined Elastic because of the power of search to find the answers that matter.

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